IPTV is just the overall term used to refer to streaming television delivered over the internet. (The “IP” refers to TCP/IP, the core communications protocol that is used to connect computing devices on the internet.)
You can have completely *legal* IPTV, like YouTubeTV, Pluto, BBC iPlayer, etc. You can also have *illegal* IPTV, which is what you’re probably asking about, where someone is re-broadcasting copyrighted content without the approval of the copyright holder. It takes very little these days to encode and stream video content over the internet.
With sports in particular, there are a LOT of people illegally rebroadcasting sporting events over the internet, and it’s difficult for rights holders to track down and prosecute them all. And they are wildly popular, because either having a subscription to all the sports broadcasters is rather expensive, and because in some cases the games are either geo-locked (restricted to a specific geographic region) or simply not available in your region.
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