What is RCS chat and why did Apple fight it for so long?

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I’ve heard that Apple is rolling out RCS chat in the fall but there’s very little information about how the technology works and what it will be capable of. I know Android has had it for years but it seems like it may have far more potential – specifically for communicating with businesses – now that Apple is getting involved. What are the implications for travel, healthcare, retail, etc?

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6 Answers

Anonymous 0 Comments

Apple has a problem with iMessage. It wants iMessage to work well on all of its devices– Macbooks, iPads & iPhones. That breaks down the more there are iPhone only iMessage features.

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