No one officially names generations, they’re just names that get adopted for whatever cultural reason and once enough people use them, they become unofficially official.
Like millennials were called “gen Y” before the name millennial caught on. Gen X got named Gen X because at the time “X” was just a letter than someone came up with in the 9s when X represented something “unknown or undefined” which for the generation of punk rock and what not, makes sense.
Boomers are called Boomers because they were born during the post world war 2 baby boom.
After millennials came gen Z, which now people are calling “Zoomers”. Which personally I think will stick.
Now what did we go for the Greek Alpha and Beta as opposed to NATO Phonetic Alpha and Bravo? Again Jo one officially decided, my bet is just that more people are familiar with the Greek letters than NATO phonetics.
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