: who watches and consumes because of ads? why are they still a ‘thing’? as “everyone” seems to hate them and looks for ways to not see them, but ads are increasing and added to everything.

Question

how and why are ads so effective?

ads are increasing by an alarming amount and being stuffed literally eveywhere and in everything?!

and i dont know a single person that watches them or ever purchased anything because of them, not even the moest gullible people thet where scamed with all sorts of bullshit

In: 185

Answer 1

As much as most people like to think they’re immune to advertising, almost everyone is influenced by it in some way or another. It’s a massive multi-billion dollar global industry, and companies invest in it because, especially in the age of digital advertising, it’s often easy to prove _exactly_ how effective it is.

Advertising is not just about seeing an ad and immediately purchasing that item. Good ad campaigns are designed to target a particular demographic and slowly influence their thinking, so that when it _does_ come time to make a purchase, a particular product or brand springs to mind first.

Take fast food, for example. You might see 50 ads for Pizza Hut over the course of a few months, but never consciously register them. But then one night, you and your buddies are sitting around and you’re all starving. When you’re discussing what to eat, what’s the first brand that pops into your head? Pizza Hut. Multiply that happening in multiple households every evening, and you’ve got yourself a very effective marketing campaign.