why are airlines allowed to change their prices by the second?

Question

Sure things fluctuate in price but how are they allowed such targeted predatory algorithms that change every second ?

In: 1

Answer 1

Because they have a shitty/brilliant business model and rely on charging you more based on how bad you need it. Also, the major airlines all have the same major institutional investors and massive lobbyist budgets – so this is unlikely to ever change.