What is the history of selling say 2025 models in 2024? Why does the car industry do this?
In: Other
Car model years don’t lineup with calendar year, in part because you don’t want new cars hitting showrooms in depths of winter. So usually fall is when new models come out, and they use the upcoming year because it’s seems fresher/forward thinking for a 2024 model to be released in October of ‘23 than a 2023 model to debut as year’s almost over. Sometimes a model is released earlier in the year than fall, but still same forward looking scenario is used unless it’s really early in the year and/or there was a delay that pushed into new year.
Latest Answers