What is the history of selling say 2025 models in 2024? Why does the car industry do this?
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It takes time to build and deliver tens of thousands of cars. If they only started the 2025 line of cars on January 1st 2025, we’d be at least many months into 2025 before they started hitting the market. To account for that, they just start selling the 2025 line in 2024.
A big part of it is also just marketing. A lot of people want to buy the latest and greatest thing and if Honda is selling 2025 cars in October they’ll probably have a lot more interest than Nissan selling 2024 cars in October (since 2024 will already “be old” by that point).
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