Why are cell phone plans so complicated?

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I started to consider changing my cell phone plan and went to a couple companies. Their menu choices are so complicated and the prices you see listed are nothing like the prices you see when you start clicking through choices, they disappear, magically change before your eyes, etc. Why?

In: Economics

14 Answers

Anonymous 0 Comments

I just pay 60 USD for unlimited calls and text and 60Gb of data. It’s pretty simple and it’s a one time payment per year. It’s about as simple as you can get.

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