Doesn’t spamming TV viewers with a non-emergency alert every single week make them much more likely to ignore the alert when an emergency occurs? Why do the tests need to be done every single week, rather than once every few months?
Because the regulation says so. Broadcast TV is required to participate in EAS, and EAS requires weekly and monthly testing. See, e.g., 47 C.F.R. 11.61.
If you disagree you can write the FCC and informally request a different rule. If you REALLY disagree you can sue.
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