For example, there are lions on the coat of arms of Britain or Norway, but there are no lions there.
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>…if they don’t live in Europe?
Kind of answered your own question.
It’s an exotic animal that the average European of the time didn’t have much of a clue about.
Weird tangent, but it’s the same reason plenty of Japanese fiction uses Christian imagery, and why Samurai and Shinobi (Ninjas) are popular in the West.
Different = cool/trendy
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