They aren’t technically a pyramid scheme although they basically are. They are indeed selling a product. THey aren’t selling it to the people they claim to be selling it, but they can at least pretend they are marketing to customers instead of marketing to their salespeople, which is what they really do.
In a pyramid scheme, nothing is being sold. It’s a total scam.
IN a MLM scheme, something is being sold all right. They are selling the dreams of making easy money, but they are not actually guaranteeing it, just leaving the impression that people can make money that way. IN reality, they just want to sell their products to their would be sales people. They don’t care what happens to them after that.
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