Something not covered in all the other great answers:
Las Vegas, in particular, has a double whammy for game attendance: not only do they get league perks for being a “small market” team, they can attract large numbers of fans of their opponents to come to games and make a Vegas weekend out of it.
For big market teams, it’s entirely possible that the cheapest way to see your home team play is to fly to Vegas and watch an away game. The hotel and airfare are less than the difference in ticket price, if you get a good package deal.
New York fans aren’t going to fly to Oakland for the weekend, but many of them WILL fly to Vegas.
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