You’ll see banks called “First National Bank of X”, or the “First Baptist Church of Y”. A bank or church, with the exact same name, will also exist somewhere else. I live and have traveled all over the US (specifically the Bible Belt) for years now and I’ve noticed this trend.
What gives? Maybe the answer is really obvious and I can’t put it together.
Edit: How come you almost never see the “Second National Bank/Church of X/Y”?
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One thing that’s not being mentioned:
Naming things is hard. Baby name books exist because some people can’t come up with names for their children on their own.
This is still true for relatively “serious” organizations like banks and churches. There are worse names for banks. When Suntrust merged with BB&T a couple years ago, the “best” they could come up with was “Truist” which to me is one of the worst corporate branding strategies I’ve heard of. It sounds equivocal (like “true-ish”) and doesn’t give of the “authority” I think a bank should.
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