Why are those long in-app game ads always misleading/showing a completely different game than what it actually is. Why would a company choose, marketing-wise, to put money and effort into an add that doesn’t represent its product at all?

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Why are those long in-app game ads always misleading/showing a completely different game than what it actually is. Why would a company choose, marketing-wise, to put money and effort into an add that doesn’t represent its product at all?

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Anonymous 0 Comments

They also found that gamers don’t always care about specifically what game they’re playing. As long as the genre is close enough by the time the boot it up, they might try it anyway. Like, you might think “oh maybe the part in the ad shows up later” and they sometimes end up liking the game they’re playing and end up playing more. Even if they don’t like the game as much as they might have liked the game that they got advertised, they might like it a little bit. And if they like it even a little bit the advertisement has succeeded.

It turns out that people who try and play free mobile games based are not that discerning. You’re already playing a kinda shit mobile game if see the ads in the first place.

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