Why are UFC and boxing matches the only mainstream sporting events where fans need to purchase PPV to watch it live?
In: Other
These sports are organized in a kind of ad-hoc way. There’s no structured “season” guaranteeing a certain number of fights at certain times. Instead, promoters organize events based on who they can get and when.
It’s difficult to sell that to a traditional TV network. They have schedules to keep and prefer to broadcast roughly the same thing every week. Instead, you sell each event directly to the public via PPV.
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