As others have said, it’s not that they *wanted* or *expected* to lose money. Your question is basically, “Why do people lose money investing?” They’re not *trying* to. They just bet wrong.
And also, bad movies and movies that don’t make money often aren’t the same thing. Transformers: Revenge of the Fallen is 20% on Rotten Tomatoes. And made over 800 million dollars. Just because a movie is bad, doesn’t mean that it can’t be profitable.
Latest Answers