So I understand that business-wise it works and there is money to be made by charging people to watch TV, but I’m wondering what dish/direcTV/etc actually do in terms of innovating and getting entertainment on the air? My understanding is that the money from commercials goes straight to the networks, what incentive is there for the networks to not just allow free streaming on their websites so that more people see the show and the commercials in it?
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The networks get paid by the cable companies. If they feel they can make more money from streaming and running ads on their own website, they’ll do that, but it has to outweigh the amount of money the cable companies pay them and the amount of eyes they’ll lose if they aren’t on TV anymore.
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