Why do companies provide health insurance in the US instead of just increasing wages by equivalent amount?

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Is it because of tax benefits or something similar? If so, couldnt the government provide the same tax benefits to individuals to make healthcare insurance more affordable to everyone?

disclaimer: I am not from the US

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Historically, this also benefitted the insurers, as a way to weed out the sick. The very sick often cannot hold a full time job, so they were excluded from the insured pool. One chronically ill individual could wipe out the profit from hundreds of healthy ones. Buying insurance as an individual was generally expensive and full of pre-existing condition exclusions to mitigate that.

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