VHS/DVD sales aren’t even remotely as profitable as a theater run, so the movie budget is adjusted in consequence.
The cynical among us go further and say that direct to video stuff, before disney+ and netflix, were designed as pure garbage disguised as beloved franchises, easy money with little risk. If they really believed in it, they’d have released it in theaters to begin with.
So others have mentioned that it’s because the budget is lower, which is true.
But I’d like to focus on why it looks worse, as in what is different about the animation. Now I haven’t seen The Lion King in well over a decade and I’ve never seen the sequel but when I watch them there is one thing that immediately sounds out to me.
The first movie appears to be, at least for parts (I’m not going to watch the whole thing), animated on 1s or 2s and the sequel is animated on 3s, and maybe even 4s.
Now what does that mean? Basically for a movie or TV show. There are 24 images shown every second. Those are called frames, and you get 24 frames per second. For animation something people do a lot is instead of showing a brand new image every single frame they hold that image there for extra frames
So when I say something is “animated on 1s” that means the image is held for only 1 frame “animated on 2s” means it held for 2 frames and so on.
Holding the exact same image for less time ends up with a much more fluid-looking animation. But as you might guess it’s more expensive because you literally have to draw more pictures. A movie animated on 2s will have twice as many pictures as an equally long movie that’s animated on 4s (all else being equal).
If there is something “cheap” looking about animation you cant quite explain 9 times out of 10 that’s what it is.
There are other techniques like reusing animation, more simplistic character designs that are easier to animate, or fewer heavily animated sequences like fights in the first place. But straight-up drawing fewer pictures and just showing them for longer is definitely a big go-to method for cheaper animation.
Theatrical releases are treated as animated films. This means that development focuses a lot on cinematography, which includes composition, framing, staging, etc. Having a higher budget for a theatrical release means the artists have more time to perfect the cinematography among other things. Straight to dvd releases are treated more like television releases where there’s a smaller budget and more time constraints, so artists have less time to perfect cinematography. Film typically uses a wider viewing angle as well, which, along with cinematography techniques, gives more depth to a shot. DVD releases will have flatter shots as it’s easier and faster to not have to deal with things in perspective.
The comments about animation frames are correct too.
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