Why do real estate photos all have “that look”?

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When scrolling through galleries of photos for residential (and some commercial) properties, it always seems like the perspective is off. But each picture seems a little differently off – almost like a fisheye lens, but not. What are they using to do that and why has that “look” become industry standard, even when we all know the pictures aren’t true to life?

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22 Answers

Anonymous 0 Comments

Nobody Is mentioning the most important part. Someone said HDR but it’s more than that. Most good real estate photos are done with a technique called “flambient” which is a flashed photo + ambient photo blend.

They’ll take a few photos with ambient light at different levels of brightness, and then one photo with a flash to get accurate color of the room, because window light doesn’t do that very well. Then it all gets blended together in the editing process, which gives them the distinct look you’re talking about.

Source: am a real estate photographer

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