Why do seemingly ALL websites nowadays use cookies (and make it hard to reject them)?

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What the title says. I remember, let’s say 10/15 years ago cookies were definitely a thing, but not every website used it. Nowadays you can rarely find a website that doesn’t give you a huge pop-up at visit to tell you you need to accept cookies, and most of these pop-ups cleverly hide the option to reject them/straight up make you deselect every cookie tracker. How come? Why do websites seemingly rely on you accepting their cookies?

In: Technology

32 Answers

Anonymous 0 Comments

They always did. But a law in the EU required websites to give you the options to reject them. So now instead of just putting them in your computer without your permission, you get pop ups. But the companies that own the websites want you to have cookies on your computer so they can track you more easily, so that make it as difficult as legally allowed to reject them.

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