Why do some famous brands still need advertisement?
I mean brands like Hermes, Chanel, Gucci or other brands that are considered “luxury”.
I see ads for them but I just dont see the point? People are obsessed with them and sees them as proof for their status and they make crazy money so why the need for ads?
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I really don’t know, because I stopped paying attention to advertisements (other than movie trailers) back in the late ’80s. I do know that nobody wants to be the next Ipana toothpaste, whose demise is largely blamed on the fact that Bristol-Myers Squibb stopped advertising it in favor of more advertising for its pharmaceuticals.
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