Why do some famous brands still need advertisement?

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Why do some famous brands still need advertisement?

I mean brands like Hermes, Chanel, Gucci or other brands that are considered “luxury”.
I see ads for them but I just dont see the point? People are obsessed with them and sees them as proof for their status and they make crazy money so why the need for ads?

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12 Answers

Anonymous 0 Comments

Because they could eventually become less relevant if they didn’t.

Advertising isn’t just about making people aware of a product or service for the first time; it’s also about making sure people continue to recognize and remember the brand in the long run.

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