I have worked with a few videographers on big shoots, but don’t have much experience myself other than little behind the scenes type of videos shot with an iPhone. One thing I noticed is that the initial footage is always super washed out. Then they color correct it, and bam! Awesome footage.
Why do they shoot it that way? It’s obvious to me that there’s a reason— they’re I professionals, and they know what they’re doing— but I have no idea what that reason is!
In: Technology
They shoot it that way because that’s how the cameras work. Every camera has a certain color profile, but it will always look pretty dull, because they’re designed around getting as much information as possible rather than emphasizing certain colors.
Then you color correct the footage to get the look you want. Despite being called “color correcting,” it’s not about fixing the color profile to make it “correct.” It’s about designing the colors to look a specific way.
If you know the look you want, it *is* possible (in some ways) to shoot it that way. But you’re losing out on information in your footage that way.
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