You could design and build a surface that is “better” in being more elastic and less prone to cracking.
However, asphalt and concrete are mostly just rocks with some binders in them. Quite literally nothing else you try to use will be as cheap, readily available, easily brought to site, and easily fixed.
There’s more considerations in play than just making the best feeling road.
Money. Think of how many square km of the Earth is paved – the area of ALL the roads and parking lots in the world is GIGANTIC. That means cost is going to be a high-priority factor in deciding what material is “best” to use, because whatever we use we’re going to need a LOT of it.
Concrete and asphalt actually do a darn good job of resisting damage and potholes given the abuse they face (we take this for granted but hundreds-to-thousands of multi-ton moving weight loads per day is formidable wear and tear on *any* material. A material would have to be remarkably strong AND flexible to do the job any better than what we use now. And concrete and asphalt are mostly made of regular rocks, meaning they’re also incredibly cheap per area covered. It’s been impossible to find a material that’s any better that wouldn’t also be several times more expensive. And nobody wants all roads to be 5x (or 50x) more expensive to have fewer potholes for a little longer. It’s just not worth it.
Faster, Better, Cheaper – choose 2.
Asphalt is fast and cheap.
Concrete is cheap (though not as cheap as asphalt) and better.
If you discover a substance that’s cheaper than concrete/asphalt and better (in a durability perspective) than concrete/asphalt, then people would really like to buy it from you. Alas, no such substance is known.
There are some ideas, like mixing broken glass in to replace the sand, that are a little better and a little cheaper than asphalt, but not enough cheaper and better to expand at scale.
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