why does a big budget movie require a 2.5x budget just to break even?

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Like if a movie cost $200 million to make, then the break even is 500 million.

I heard that the .5 accounts for marketing/ PR. But why does it need to make the remaining 2x to break even? If it cost 200 million. Then the .5 is 100 million. So it should only cost 300 million to break even.

Why would it need the additional 200 million and get to 500 million to breakeven?

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Anonymous 0 Comments

The movie industry is suffering from the same disease that the game industry has right now.

Financially speaking, they are more than happy to let the perfect be the enemy of the really good. They don’t want a whole lot of money. . . they must have ***all*** the money. If given the choice between no money and a whole lot of money, they’ll just fold their arms and pout out of the room, because what’s the point? They’d rather have no money if they can’t have ***all*** the money.

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