Why does every single airline website take so long to load compared to that of Google Flights?

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I’ve noticed that almost every single airline website feels extremely clunky, simply searching for a single flight route can take a minute to load. However, Google Flights only takes a few seconds and searches across all airlines.

In theory, shouldn’t it take longer for Google to process the information if they need to pull data from so many different airlines?

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7 Answers

Anonymous 0 Comments

Airline websites may take extra time because they need to obtain metadata from external sources to recalculate prices specific for you.
(E.g. airline website has to check your web browser for cookies to see if you’ve searched for the same flight recently and now pretend it’s selling out and/or show you a higher price)

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