Why does every single gas station seem to have some sort of rewards card program?

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Why does every single gas station seem to have some sort of rewards card program?

In: Economics

7 Answers

Anonymous 0 Comments

To keep you coming back to the same store to collect those penny rewards.

It reinforces customer loyalty by creating what is usually a false sense of savings.

These programs are very inexpensive to run and people fall for them.

If you’re disciplined and live on a routine, you might benefit from it. But most people spend the savings and more back in the convenience store.

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