Surely the opening weekend demonstrates nothing at all about the quality of the movie, but only the quality of the marketing. When your friend tells you “I saw such a great film last week, you must go and see it!” then that is the sign of the movie’s quality. Why would anyone who wasn’t financially invested in the movies care about opening weekend figures?
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That’s because you’re comparing two different metrics. I’ll assume you mean quality as in ‘enjoyability’ or something akin. That’s a fine metric, but opening weekend is just about marketing and income and is more for investors and the industry to take note of. The reason why it’s presented to us casual movie enjoyers (so to speak) is, well, it’s because reporting those numbers is a lazy analog for the metric you mean to infer from it. So it’s related, but only tangentially so.
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