Why does ‘shape’ macaroni and cheese taste different than ‘regular’ Mac and cheese? (Read: better)

Question

Title. Whenever I eat Kraft Mac and Cheese shapes, it tastes far superior to regular Kraft Mac and cheese despite seeming like they should be identical minus the shape of the noodles

In: Other

Answer 1

The noodle to cheese ratio changes. Since the shape macaroni has a different surface area, a different amount of the cheese can adhere to it per unit weight. Thus changing the flavor profile in each bite.