One reason is because of how they measure it and network limitations.
Lets start by lightly explaining data over-head, data is sent in packets of data and these packets have data added to them explaining among other things what it is and where its going. This means to transfer a 1000KB file you may actually transfer 1050-1100KB of raw data.
Internet Service providers know a customer wouldn’t be happy when they order a 100Mbps service but never get above 90-95Mbps which again is due to the over-head, so sometimes they provide slightly more then the stated service to compensate for the overhead so you still get 100Mbps net (after over-head). But when you order a service that’s 1000Mbps we hit a problem, almost every home network caps at 1000Mbps which after overhead brings you down to 900-950Mbps and because we hit this limit the service provider cant provide a slightly improved speed to compensate.
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