like it’s walmart according to wikipedia
In: 17
Walmart does have more revenue. But when you buy an item, >90% of the money goes towards the running of the business and making a product. When you buy an item from Apple, only 30-50% of that money actually goes towards making the product or running the business. So revenue is not the same as profit.
Second, Apple has locked people into their ecosystem. With Walmart, everything you get from them can be found somewhere else; there’s little brand loyalty. With Apple, people get used to their phone talking to their watch and computer, so leaving the ecosystem means dealing with the annoyance of learning systems that you aren’t used to. And Apple devices don’t really play well with any other devices.
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