– why is apple the biggest company and most valuable but doesn’t make the most revenue

Question

like it’s walmart according to wikipedia

In: 17

Answer 1

Revenue is the amount of income a company has, not the profit. Walmart sells a lot of stuff at low profit while Apple sells less stuff but at higher profit margin.

Think about like if you sell $10,000 of product but you spent $9,500 getting that revenue, so you profit $500. Another person could sell $5000 of product but only spend $2000 getting it, so they profit $3000. Less revenue but more profit.