I don’t mean in a chemical way I understand that part
I mean in a “why would they have to change the recipe for the us” way
In: Other
Going out on a limb here, but when I think “yellow soda” as an American, I think “Mountain Dew”, which I understand is apparently [banned in dozens of other countries](https://www.mashed.com/466632/the-surprising-reason-mountain-dew-is-banned-in-other-countries/). A soda manufacturer can use food coloring to make their drinks any color they want. Since they’re trying to maximize profits like a good little capitalist corporation, they’re going to go with whatever is cheapest while still being legal and also, importantly, fills a market gap.
Since there is no “yellow soda” in Europe due to Mountain Dew being banned, there is a market gap for yellow-colored Fanta that does not exist in America.
Also, some Americans will inevitably associate the color yellow in a soda with a highly-caffeinated soda (it’s kind of a thing here: yellow soda == liquid stimulant) and be subsequently disappointed when it is actually caffeine-free.
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