Why is it so hard to backwards engineer the exact ingredients of coca cola?
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Coca Cola (and similar companies) have made it very difficult for even their own employees to access the “secret recipe” in order to prevent it from being duplicated.
Throughout the 20th century Coke spent a great deal of effort to make sure their recipe remained secret and unique.
But today secret recipes are just a marketing gimmick.
Companies the size of Pepsi have the resources to reverse engineer a recipe with only modest difficulty, but they don’t because exactly copying something that heavily trademarked will just result in legal action.
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