Youtube doesn’t have a large competitor challenging it for market share like other major companies do. There are plenty of streaming services, but YouTube is the only game in town when it comes to people generally browsing video content and following their favorite creators.
Coca-Cola has Pepsi. McDonald’s has Burger King. Toyota has Honda. Why doesn’t YouTube have one?
In: Economics
Same reason, IMO, that Reddit doesn’t. It’s a platform that depends on user-generated content and you need a critical mass of users contributing for it to catch on. Then it just keeps getting bigger and you get more users watching because there is a lot of content which causes more people to contribute.
There are competitors to YouTube and Reddit out there. They just don’t have the amount of users generating enough content to make them mainstream. There are YouTubers that advertise alternative platforms all the time like “Nebula”. But I think you have to pay to join them. It’s kind of like Patreon, maybe.
Latest Answers