Youtube doesn’t have a large competitor challenging it for market share like other major companies do. There are plenty of streaming services, but YouTube is the only game in town when it comes to people generally browsing video content and following their favorite creators.
Coca-Cola has Pepsi. McDonald’s has Burger King. Toyota has Honda. Why doesn’t YouTube have one?
In: Economics
YouTube has plenty of direct competitors for its actual business, which is getting the attention of consumers and selling that attention to advertisers. Their top competitors are Instagram and Tik Tok.
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