Something nobody is mentioning is that it’s a slogan we teach kids, and it sticks so well that we bring it into adulthood.
Can you imagine trying to teach kids to “take off your clothes!” How well would that go over?
You have to have SOMETHING that will work that you ingrain into people, because otherwise they will usually just stand there trying to put it out with their hands or panicking. But “Stop, drop, and roll” is a lot easier to remember than “take off all your clothes as fast as you can” and is something we CAN teach to kids without getting on a list…
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