It seems like even before the first weekend is over, all the box office analysts have already declared the success or failure of the movie. I know personally, I don’t see a movie until the end of the run, so I don’t have to deal with huge crowds and lines and bad seats, it’s safe to say that nearly everyone I know follows suit. Doesn’t the entire run – including theater receipts, pay per view, home media sales, etc. – have to be considered for that hit or flop call is made? If not, why?
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>I know personally, I don’t see a movie until the end of the run, so I don’t have to deal with huge crowds and lines and bad seats, it’s safe to say that nearly everyone I know follows suit.
This is the inverse of Yogi Berra’s famous criticism of a restaurant: “No one goes there anymore; it’s too crowded.” It also doesn’t make sense for the same reason. If you and all your friends are going to a movie towards the end of the film’s run, and everyone else is too, how is there such availability of seating?
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