Today I was advised not to buy flight tickets on a weekend, but wait to until mid-week as they’d be cheaper?
Not cheaper because of the day of actual departure, because of the day of purchase.
Colleague swore that travel for the same dates by plane would be cheaper if I bought tickets on a Wednesday instead of a Friday/Saturday.
Is that bullshit or is that real? And why?
In: Other
It *can* affect the price, that doesn’t mean it *definitely will.*
Airlines often use a model called ‘dynamic pricing’, which really just means changable pricing. Instead of flights having a fixed price, they will try to get the best price they can.
That means depending on who you are, if you’re logged in or out, whether you browse on mobile or desktop, the number of seats still unsold, how long it is until the flight, whether or not you keep coming back to look or are a new visitor, and various other data points, are used to give you a personalised price.
So the day you choose to book *on,* definitely *could* have an impact, but it absolutely isn’t as simple as ‘it will definitely be cheaper to book on a Wednesday’. It could be, or it may be the same, or more expensive. There are too many factors to consider and we just don’t know how each airline operates their dynamic pricing model.
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