Are companies legally obligated to award prizes when running sweepstakes?

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I was thinking that all of the sweepstakes and giveaways I saw as a kid (i.e. ‘Tune in on Monday for the secret word!’) were probably great ways to get people to watch shows. Is there a law that states/stated they actually have to give the prizes they promoted away? Otherwise it seems like a pretty inexpensive way to draw ratings…

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Anonymous 0 Comments

Yes otherwise it’s fraud. They have to publish the conditions somewhere and then abide them.

Thing is, the giveaways are usually super cheap compared to the advertising it generated.

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