It’s called [Confirmation Bias](https://en.wikipedia.org/wiki/Confirmation_bias). You don’t even think about the thousands and thousands of times that you’ve seen stuff on your phone that had nothing to do with anything you’ve been thinking about. But when there’s a random match-up, you’re amazed.
Plus there are targeted ads. Stuff that you’ve been browsing on your phone or similar to stuff you’ve been browsing is going to show up. Because they are spying on you, for real.
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