Hello,
We have bought a pack of bottled water at Costco, it is 35 bottle of 500ml, the entire pack was 2.75 Canadian Dollars.
How do they make profit on this, it’s about 8 cents per bottle, that would include, the water, bottle, and printed paper on bottle.
How do they make it work ?
Thank you
Update: I did some Googling, it’s indeed spring water, and not tap water. Check here: https://www.cbc.ca/amp/1.3825916
In: 1
Bottled water is the biggest scam in the drinks industry.
Generally speaking you are basically drinking a bottle of Coke, at the same price, with none of the things in it that make it Coke.
Even the cheaper bottled water is profitable because the water itself is basically free. A lot of bottled water is actually just tap water (read the label) or from a common drinking source rather than some idealistic spring you might be imagining.
So they take something that’s basically free, put it in a bottle, do absolutely nothing to it, ship it, and charge you a huge mark up on it.
Discount water like at Costco take advantage of their economical shipping practices (they ship huge volumes of product) to keep the costs down. They might only make 50 cents on the same of the case but they don’t care. Costco has a lot of loss leader items that make no profits but the goal is to get you into the store to buy other things.
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