eli5 What is a ‘Niche Store’ in the world of dropshipping and ecommerce?

Question

thanks in advance

In: 3

Answer 1

A niche is a specialized category. On the one end, you have Target or Wal-Mart that sell good in a ton of categories. On the other end, you could have a business that only sells tape measures. A store that specialized wouldn’t work in the real world, but online you could do that and still find enough customers.