I might be wrong here, but here’s my understanding of it.
You naturally optimize for most dopamine from least effort. Thinking burns energy, so theres much more spend on a thought out email or in depth discussion, vs passively taking in posts.
Posting memes or short posts has slightly more spend, but with a much higher potential dopamine payout – 100s or 1000s of upvotes. Emails generally have a smaller audience, only a few payouts on dopamine.
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