My feeds are filled with hundreds of get rich ads for courses, buying google ads, selling never-specified products, etc. You’ve seen them. WTF are they selling and are they all scams?
In: Economics
They’re selling the idea that you can (as a one-man-team) outcompete the colossal effort and expertise of existing online advertisers in the mind-blowingly saturated high-traffic jungle of online content.
The pitch, more or less, is this:
1. Open a Shopify store (Spotify from your title is a music platform)
2. Choose to drop ship/private label a cheap, gimmicky product from over-seas
3. Make and run ads of the product on social media to drive traffic to your site and get sales high enough to justify ad-spend
Along with their courses, they’ll display easily editable dashboards showcasing how their students did “$60,000 in one month” with their “blueprint formula” strategy or whatever. Their pitch will often include some pizazz in the form of the student being a “16-year old” or someone young to give off the idea that if a high-schooler who barely knows how to jerk off can do it, you can too. It’s just that easy!
Anyways. The bottom line is this: you basically gamble your effort and funds. You are competing against serious money. Online advertising is not easy, and consumers are growing more and more aware of these pop-up sites. I’m sure some success stories exist out there, but these guys are making money off of courses. Not advertising.
Latest Answers