How can film studios know exact release date of a movie 2 years in advance?

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There are a bunch of movies that already has exact release date in 2022. There are just so many things that can go wrong within 2 years, how is it possible that they can do that?

In: Technology

10 Answers

Anonymous 0 Comments

Cinecon. All the major studios basically collude with theater owners to determine when’s the best date for a movie to be released. Iron Man got early summer in 2008. The Dark Knight got late summer. Everyone won!

Sometimes a studio just publicly announces a date and smaller projects can’t use that date. Paramount claimed 7/4/07 BEFORE Transformers began shooting.

Edit: but to elaborate on your question, this is a first time deal, where a virus can shut down productions for months.

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