How come artists like Andy Warhol can use trademarks like the Campbell’s Soup image and sell it without being sued?

Question

I would assume that if it’s used for a commercial use (I.e selling it for millions) Campbell would want rights for it?

In: 29

Answer 1

As long as Campbell Soup does not complain then it is good.

Pursuing any action would probably be bad press for the company and difficult to prove that this action caused any loss of revenue to the company.