Older games had stuff like passwords or the konami code, but i dont see how those button combos could be figured out by one player. Im guessing some official strategy guides had them but if the game didnt have one or didnt include them, did they just spread word-of-mouth from that kids uncle who actually does work at nintendo?
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Not really an ELI5 question because the answer is simple. Magazines and mouth to mouth propaganda. Since there was no internet to check it, this also lead to many mysteries and theories about hidden content which often werent true. Like the mew under the truck in pokemon red and blue/green
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