Supply and demand. If yesterday night, a company booked 50 of it’s employees to go to B for a corporate meeting, there’s not that many seats left.
Airlines track thousands of live demand points and historical demand. It knows that there’s an influx of people going to Boston every year on that date for the marathon. It knows there’s a dramatic rise in people going to Orlando at Christmas time. And when there’s a conference like CES or comicon in Las vegas, the airlines know there’s going to be a lot of people going there.
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